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Latest News and updates about Apple

Apple’s new MacBook Pro kills off most of the ports you probably need

no-usb Apple just introduced a shiny, super thin new MacBook Pro. But for what was birthed, a lot of widely-held standards had to die. Today, Apple removed the MagSafe 2 charging port type, they stripped away the HDMI port, they ripped out the SD card slot, they shuttered the Thunderbolt 2 ports (which you probably used like three times) and they most notably killed the standard USB port. All… Read More

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Get ready for a me-too CES

Crowds enter the show floor on the first day of CES International, Wednesday, Jan. 6, 2016, in Las Vegas. (AP Photo/John Locher) That record scratch you just heard came from thousands of designers and R&D specialists who suddenly have to remake 3D models of laptops, phones and desktops. That sigh is coming from hundreds of programmers stepping up their new interfaces and that ripping noise is myriad press releases getting torn up and rewritten. After all, it’s almost CES time again and Apple and Microsoft… Read More

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Hands-on with Apple’s new Touch Bar MacBook Pro

img_2480 At first glance, it looks an awful lot like the same MacBook Pro we’ve become accustomed to seeing over the last several years. The TrackPad is the first indication that something’s different here. It’s huge — twice as big as the last version, and thankfully now carrying the Force Touch technology the company perfected with the last version of the standard MacBook… Read More

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It looks like Apple killed its cheapest laptop for consumers

macbook-air-gallery1-2014 Apple seems to have scrubbed the 11-inch MacBook Air from all of its online stores following its MacBook Pro presentation earlier today, and with that, the death of the 11-inch MacBook Air is official. At the event, Apple unveiled a series of new laptops, including a thinner and more lightweight 13-inch MacBook Pro — which still had function keys rather than the touchpad in its… Read More

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The 13-inch MacBook Air model is still alive

overview_hero Surprise, the MacBook Air is still alive! The new MacBook Air is Apple’s new cheap laptop. While everybody thought the 12-inch Retina MacBook was going to replace the MacBook Air, it’s not going to be the case just yet. Apple just updated the MacBook Air page on its website after its press event. While the 11-inch MacBook Air is gone forever (R.I.P.), the 13-inch MacBook Air is… Read More

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Here’s what you can do with the Touch Bar on the new MacBook Pro

emoji2 Apple just unveiled the new MacBook Pro. “It is the new gold standard in notebook computers,” Apple’s SVP of Marketing Phil Schiller said. And, in particular, Apple replaced the function row on the keyboard with a touch screen. Based on the demos, this touch screen seems to be quite versatile. For instance, the intro video showed that the touch screen lets you select… Read More

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Apple’s new ad focuses on background animations for Messages

screen-shot-2016-09-29-at-5-26-52-pm Apple is releasing a new video advertisement for the iPhone and iOS. Like previous ads, this video shows a stark departure from its predecessors. You can feel Tor Myhren’s influence on this ad. The recently hired VP of Marketing Communications has an impressive background in the advertising industry and is now in charge of Apple’s ads. That’s probably the reason why these… Read More

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Aetna will help cover the cost of customers’ Apple Watches

Apple Watch Series 2 Aetna just threw in with Apple in a big way. The healthcare provider announced a number of different iOS-only apps aimed at quantifying wellness and streamlining the healthcare management process that are set to arrive early next year. It’s also investing a ton in the Apple Watch, providing the wearable for all of its 50,000 or so employees (who are, naturally, enrolled in its own… Read More

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