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Latest News and updates about Apple

Apple Music on Android catches up with iOS

 Apple’s subscription streaming service, Apple Music, rolled out a major (ver. 2.0) release to Android users today, introducing a new design that largely brings the app to parity with its iOS counterpart. The update includes a visual makeover, which organizes content into a few main sections – Library, For You, Browse, and Radio – as on iOS. The Now Playing screen also… Read More

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Apple has a new iMac and Pro display in the works, too

 The big news from Apple’s unprecedented sit-down with the press this week is the company’s plans to tear down and rethink the Mac Pro. But a few other hardware nuggets arose from that meeting, as well. Namely, the fact that the company is planning new iMacs more aggressively focused on pro users, along with a standalone display designed for use specifically with the Mac Pro. Read More

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The current Mac Pro gets a spec bump as Apple goes back to the drawing board for the follow-up

 Apple this week took the fairly unprecedented step of announcing that it was going back to the drawing board to re-envision the Mac Pro. The company invited a handful of editors in to its inner sanctum including our own Matthew Panzarino to discuss its plans, moving forward. Meantime, however, the company is giving the existing Mac Pro a performance boost as it works on building a… Read More

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Apple pushes the reset button on the Mac Pro

 “If we’ve had a pause in upgrades and updates, we’re sorry for that — what happened with the Mac Pro — and we’re going to come out with something great to replace it.” Apple Senior Vice President of Worldwide Marketing Phil Schiller is talking to a small group of reporters. The purpose of the discussion, while somewhat unclear initially, reveals itself… Read More

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Apple is developing its own graphics chips for iPhones

 Apple is one of only a handful of phone makers to develop its own mobile processors, but now it appears that the U.S. firm will go one step further and design the graphics component itself, too. Apple is tight-lipped about the technology that powers its products, but long-time partner Imagination Technologies has revealed that Apple has told it that it will cease to use its intellectual… Read More

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Apple releases new colorful Apple Watch ad

 Apple just released a new video ad on its YouTube channel for the Apple Watch Series 2. There are two interesting things about this ad. It’s a colorful, cheerful clip that wants to turn the Apple Watch into a pop culture symbol. And it focuses on the fitness features of the Apple Watch, proving that Apple thinks about the device as an activity tracking device first and foremost. Apple… Read More

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Apple opens its App Accelerator in India

 Apple is investing into the Indian ecosystem by opening its first App Accelerator in Bengaluru. The company announced plans to open this program back in May 2016. Developers who sign up will get support from Apple’s team in India. Apple engineers will provide feedback, best practices and tools. There will also be presentations. Once you’re selected into the program, it looks… Read More

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